Step into the
future of the
music industry

Are you ready to dive into a new world of music making and content distribution. With Meadow you can create immersive music experiences, connect deeper with your fans and create new income streams.

Help build the future of the

music industry

In a world where reality and virtual realms seamlessly blend, and with new technologies emerging every day, Gen Z and Generation Alpha are leading the digital revolution, with the rest of the generations not far behind. This offers unparalleled opportunities for artists, brands and music professionals to resonate with all generations by immersing into these technologies, gamification and the vast universe of virtual worlds.

What is the Meadow?

The Meadow is a virtual music world where you can create, distribute and earn revenue on your music and performances to a worldwide audience. The Meadow allows a new, fairer income model than the nowadays streaming model and allows artists to perform from the comfort of their home to famous virtual stages all over the world.

Bridging the gap:

empower every
artist and festival

These new technologies however are often not easy-to-use and require expert knowledge, making them expensive and only available to big budget artists, record labels, venues and festivals. At The Meadow we believe there is a lot of talent out there, waiting to be discovered. Our goal is to make these technologies and modern income streams available to everyone through easy-to-use functionalities.

During the heydays of the music industry, income was generated by selling vinyl’s, cassettes and cd’s. With the rise of the internet the industry evolved and music downloads mp3’s become a serious threat to the artist’s income. To counter piracy streaming services were developed. While piracy went down, the biggest cut went to the software platform and not the artist. And now we’re at a crossroads again. Revenue will come from services, one-off sales & subscription fees.

Artist advantages

What marketers can do in the Meadow

  • Play all over the digital world: from the most glamorous venues to out-of-this-world stages
  • Earn more income by making your music digital collectibles
  • Gain fan insights: what do they like and what do they want
  • Rise through the rankings of the Meadow and have more chances to be discovered
  • Community building and engagement
  • Reward top fans with unique collectibles

transforming the music industry landscape

In response to the digital disruption that leaves 99% of artists struggling to make a living, the Meadow emerges as a groundbreaking solution. Step into a new era where innovation meets collaboration, empowering every facet of the music ecosystem.

The Meadow:
transforming the music industry landscape

In response to the digital disruption that leaves 99% of artists struggling to make a living, the Meadow emerges as a groundbreaking solution. We address not only the challenges faced by artists but also the need for a comprehensive toolbox that connects all stakeholders in the music industry. Leveraging the power of AI, virtual worlds, and WEB3 technology, the Meadow presents a curated set of tools tailor-made for artists, fans, music professionals, brands, and investors. Step into a new era where innovation meets collaboration, empowering every facet of the music ecosystem.

The team

Maurice Engelen​
Co-founder The Meadow
+40 years of experience
in the music industry:
Record label owner, Praga Khan, Lords of Acid

Luc Van Utterbeeck
Co-founder The Meadow
Serial entrepreneur leading multiple teams, investor, chairman of Voka Vlaams-Brabant

Reinhart De Lille​
Serial entrepreneur, organized
over 35+ virtual music performances
in a virtual world, investor

Hardwig Aerts​
Metaverse specialist,
Product Developer,
MarCom specialist

Jeroen Vaelen
Blockchain and NFT
specialist, music producer,
DJ, Songwriter

Bart Gielen
Festival organiser
Multimedia & MarCom specialist